Selling 4G solutions into existing partner bases in the wake of Covid-19 has proved a win-win according to Jola, which last year boosted partner numbers as well as mobile data up-sell opportunities.
“During the pandemic we focused our sales and marketing efforts on helping partners find and win opportunities within existing customers,” said Cherie Howlett, Chief Marketing Officer, Jola.
Jola also on-boarded 203 new partners between April 2020 and December 2020, taking its total over 900.
Howlett attributes this expansion in large part to Jola's 4G solutions.
She added: “We helped partners already delivering 4G projects to win more business.
“We now have MSPs rolling out intelligent connectivity solutions for digital signage and devices to measure the temperature of pre-vaccination patients.
"Resellers are selling mobile data SIMs for tablets to enable students to participate in remote learning.
"Others are providing 4G routers to local doctors’ surgeries, to facilitate online appointments.”