D-Link has promoted Paul Routledge to the role of Country Manager UK&I five years after he joined the company. He first worked in the European Business Development team prior to becoming Sales and Marketing Manager UK&I in 2014 and leading a team that delivered 25-plus per cent growth year-on-year.
Routledge's extended responsibilities include post-sales and service delivery and developing new channels to market for D-Link's cloud-enabled smart solutions, while gaining market share for business wireless and switching and driving D-Link's IP surveillance solutions.
Routledge said: "The UK channel is constantly evolving and it is up to us to meet and exceed the changing needs of our channel partners. Looking at the wider business strategy from a D-Link perspective, what we have to do is drive growth of technologies with real potential and focus on cloud enabled products and solutions."
He will report into Luigi Salmoiraghi, Sales and Marketing Director Southern Europe and UKI, who added: "This is a more expansive role for Paul with a strong focus on bringing products to the market via D-Link's channel partner community."
Routledge has over 20 years experience of developing channels in the UK and across Europe. Before his appointment at D-Link he held Business Development and Channel Sales Management roles with vendors and distribution partners including CCI Distribution, Adaptec and Eurologic Systems.