Distributor DMSL has put the spotlight on a new report into the growth of home businesses and is urging comms and IT resellers to recognise this trend as a significant opportunity.
The Heart of Home Business Britain report, which is based on analysis by the Centre for Economic and Business Research and includes research by YouGov (commissioned by Vonage UK), says that there are over 2.75 million home businesses in the UK, which accounts for more than half of the UK’s total private sector business population and represents a 23% increase over the past decade.
These businesses are contributing an estimated £94bn gross value added to the economy and the total annual revenue of home businesses is projected to be £212bn this year.
The report also says that while technology is enabling home business success by lowering the barriers for start-ups, it also notes that these businesses need more mentoring and support.
DMSL MD John Carter said: "The Heart of Home Business Britain report shows us that there is absolutely no shortage of opportunities for resellers who can offer the quick, simple and effective solutions and services that these small, home-based businesses will be looking for.
"Availability of high speed broadband is spreading and while this is an opportunity in itself, the greater potential lies in taking the benefits of cloud-based communications, like those offered by Vonage, and other services to these businesses."
According to Carter, most home-based firms will want the reassurance of knowing that their IT and communications supplier is local.
"What this report shows is that there is a massive hidden opportunity for B2B resellers out there. Many of these home-based businesses will be dependent on their IT and communications and when things go wrong they will need to get problems sorted out straight away. They will want their trusted IT supplier to be close at hand."