Back to basics boosts deal flow in lockdown

Maintaining deal flow during the Covid-19 lockdown could simply be a matter of communication and matching current needs to solutions - nothing new there. 

Tiffani Bova (author of Growth IQ: Choices that make or break Your Business, ex- VP and Distinguished Analyst at Gartner, and sales evangelist at Salesforce), stated: “The world is still turning and deals are still closing. It’s just that most, if not all, buyers are homebound.

"The litmus test is whether what you’re selling will put your customer in a stronger personal or professional position right now.

“It’s a salesperson’s job to make sure they add value for customers at each touch point. Keeping deals moving might be as simple as letting your customers know you’re there if they need you.” 

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