A new service launched by Genius Networks called Intelligent SIP enables service providers, SIs and comms providers to offer reduced infrastructure costs for multi-national communications deployments, according to James Arnold-Roberts, CEO of G3 Comms and Genius Networks.
"For businesses expanding globally, the cost of SIP trunking infrastructure, such as gateways and session border controls, multiplies with every country and carrier connected to the communications system.
"Genius Network's Intelligent SIP aggregates multi-carrier and multi-country SIP connections allowing delivery on a single trunk, reducing the cost of deployment significantly and simplifying integration with other communication systems."
According to Arnold-Roberts, Intelligent SIP will be particularly suited to businesses using unified comms and contact centres with high usage of voice communications across global sites
He added: "Intelligent SIP is aimed to help businesses that want to expand into overseas markets and require fully managed, cost-effective global communications with a focus on Quality of Experience."