KCOM's Fastest 4 incentive proves a summer scorcher

Twenty four of the channel's top sellers descended on PalmerSport's race track for KCOM's annual Fastest 4 racing incentive event on June 7th. Head of Channel Sales Henry West hosted the day which saw delegates put through their paces by Ben Collins, Top Gear's longest running Stig.

Collins said: "KCOM's 2017 Fastest 4 event produced a thrilling duel between two teams of tech-savvy speed merchants.

"They treated the brake pedal like the enemy and scorched around former F1 racer Jonathan Palmer's circuit like a swarm of cruise missiles.

"Driving the sporty Renault Clio Cup, twitchy Ariel Atom and bruising BMW M4 GTP cars was a new experience for many guests, and one that will take some weeks for both the cars and the racing instructors to recover from.

"I always try to ensure that I have the last word, and taking the guests for a time attack as passengers aboard the Palmer JP Le Mans car was one way to guarantee they left with a smile across their faces and, in some cases, a little lunch too."

The day conclude with prizes that rewarded driving skills, racing etiquette and all else in between.

KCOM's Fastest 4 incentive continues to attract new partners such as Jackie Killiard, Sales Manager at Diva Telecom, who enthused: "What could top being driven around the track at Palmer Sport by ex-Stig Ben Collins? Nothing!"

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