Back-up specialist Druva has formed a German subsidiary to drive partner recruitment and expansion in the DACH area.
Druva has appointed Andreas Sturm as Regional Sales Director, DACH, to lead the company's business development efforts.
His experience includes more than 16 years in similar roles at Verne Global, Commvault and EMC.
At the same time, Susan Hoch has been appointed as Channel Manager, DACH, joining the Druva team from VMware where she spent the last eight years running partner enablement and support initiatives.
Rick Powles, Druva's VP for EMEA, told IT Europa that the business is set for a period of rapid growth driven by the need for compliance among customers looking at the adoption of the GDPR data privacy rules by Europe.
Druva has been building its cloud business through working with both AWS and Azure, and with, it says, some 40% of corporate data now at end-points, it is finding customers responsive to the idea of protection at this level as well as the traditional server backup.
Druva, which first localised its top-rated data protection solutions into German last year, has seen the rapid adoption by German, Austrian and Swiss organisations, including Andritz, Continental, DHL, Leica, Siemens and dozens of others, it says.