Parven brings strategic focus to Zen marketing

Emma Parven has joined Zen Internet's partner division as Marketing Manager, bringing a strong strategic emphasis to the role.

"My objective is to create a marketing structure that enables our partners to be as effective as possible," she stated. "Be this through sales enablement, campaign delivery, educational content or hands on support, whilst leveraging our challenger strategy and people-first approach."
 
Parven joins Zen having previously been Head of Marketing for Daisy Communications, working across both the direct and partner business channels. "I've worked in marketing my whole career, since starting at the age of 16, then half in marketing management and half in agency roles," added Parven.

"Zen's challenger brand strategy appealed to me, as did the culture and the fact that Zen has its own growing network. This presents a significant opportunity for our partners given the current changing landscape in telco and the impending WLR stop-sell. I am excited by Zen's aspirations for growth and to becoming part of achieving that."

 

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