VoIP manufacturer Yealink is aiming to shake up the SIP business video phone market with the launch of a new feature rich low cost unit.

The VP2009 is specified for the business, hospitality, healthcare, education, security, retail and conferencing markets.

Yealink's Head of Distribution Channels, Charles Williams, said: "The video phone market has been restricted by the relatively high price of available models. That is about to change.

"We believe the VP2009's functionality, quality and price will break open the market, with tremendous appeal not just to the business community but the consumer sector too."

The VP2009 is the latest addition to Yealink's range of SIP handsets all of which offer, as standard, HD Voice, PoE and PSU, headset port, dual Ethernet ports with XML support, programmable keys, voicemail, remote and local phonebook and intercom.

The VP2009 boasts a seven inch digital LCD colour display, while a TI DaVinci chipset enables a multi-media terminal which supports both a local media player and remote streaming for IPTV and video on demand.

Support of H.264 video codecs also ensures quality transmissions even when bandwidth is restricted. Implementation is straight forward thanks to dedicated auto-provisioning functionality.

Other functions include a built-in rotatable CMOS camera, digital photo-frame, adaptive bandwidth, full duplex audio, extensive voice features and the ability to screen video advertisements when talking and on or offline.