The latest figures from Vodafone UK on its channel performance show significant growth in the partnerships and alliances mobile base, double digit growth in fixed, a tenfold increase in partners selling One Net and a fourfold hike in One Net Business sales.
Helen Freestone, Director of Partnerships and Alliances, revealed these figures when she addressed more than 70 partner organisations at the network operator's annual Partner Conference staged at London's County Hall this week.
The event was a launchpad for the Digital Partner Hub, designed to improve the partner experience and their capabilities, providing over 130 marketing and sales assets, co-branding options and access to new training webinars and programme information.
Freestone also put a spotlight on CVM (Customer Value Management) as a Service, first launched in April, offering data-driven insights that enable partners to better target customers and promote cross-selling.
Freestone stated: "As the marketplace continues to throw new competitors into the mix, there is more of a need to work together and nurture a successful partnership."