Leeds-based Pure Technology Group has secured a London foothold in response to rising interest in its propositions from organisations in the south of England.
The £28m turnover business is targeting £40m and expects its new office to facilitate additional channel partnerships and collaborations.
Pure Technology Group COO Cliff Fox said: "With 50% of our customer base made up of national and international brands the London presence will allow us to be physically closer to some of our customers, as well as the prospective organisations we're currently in talks with.
"There are some game changing innovators in the south too, so as we look to expand our product and service offering it's important that we're closer to potential partners."
Staff numbers in the London base will be doubled from three to six taking Pure Technology Group's headcount to over 100.
The company also brought in a new IT security testing service which includes simulated attacks that enable customers to independently evaluate security in a controlled environment.
Pure Technology Group's intentions in the VR space have been emphasised as organisations seek new ways to leverage wearables, particularly relating to assisted reality in the education and training sectors, noted Fox.
He indicated that IoT will be 'the most exciting addition' to the firm's portfolio over the coming years.
"We will devise bespoke data-driven solutions to meet business challenges that will include AI, machine learning and even simple process improvements," he added.
"For some customers innovation represents a simple shift into the cloud or the streamlining of their operations, for others their innovative thinking is far more advanced.
"They're using tech to turn 24 hour jobs into 60 second tasks. They're saving lives, creating jobs and changing the scope of what's possible with tech-based solutions that sound like they could only belong in science fiction. It's our job to help make that happen."
Pictured: Pure Technology Group staff at the firm's annual event held this month.