Nimans is reporting a 70% hike in Microsoft Lync end point sales as growth in Unified Comms technology continues to accelerate.
"The continued growth of MS Lync has triggered a huge rise in associated end points," said Nimans' Head of Category Sales, Paul Burn. "So far this year we've seen sales rocket by 70% as we help more and more customers obtain manufacturer accreditation through comprehensive day-to-day support.
"UC is being adopted by UK businesses at a significant rate which in turn accelerates demand for high quality optimised end points. Helping customers choose the most appropriate devices is one of the most crucial components of any deployment. That's why we launched an informative guide that combines specialist advice with a product overview, focusing on all the key areas."
The company says that even if resellers are not selling Lync software, there's still a great opportunity to supply end points such as headsets, telephony and audio and video conferencing.