Two key appointments have positioned Syneto for its next phase of growth across Europe.
Vadim Comanescu has been appointed CEO and Rick Dudson is the new VP of Sales with a remit to drive double-digit growth and expand the firm's channel partner ecosystem.
Comanescu replaces Marco Lorenzi who becomes Syneto's COO, a role previously occupied by Comanescu.
"We have been preparing for this geographical expansion for some time and are now in a strong position to roll out our solutions across new markets in Europe," said Comanescu.
Dudson brings more than 25 years experience and previously held senior sales positions at Infotrend and Hitachi.
He will be based in London and takes overall responsibility for Syneto's channel sales organisation in the DACH region, Eastern Europe, France, the Nordics, Iberia and the UK.