On the back of the Government’s plans to connect 95% of the UK to superfast fibre broadband by the end of 2017, Gamma has announced a combined SIP over Fibre to the Cabinet (FTTC) offer for selected Channel Partners.
Under the deal, they will get 12 months free rental on FTTC when combined with a minimum of eight SIP channels over a 36 month contract.
Gamma says the promotion is also designed to further accelerate the wholesale migration of ISDN to SIP following BT’s recent announcement about its intention to migrate all customers on to the IP network by 2025.
Gamma was one of the first mainstream providers to commit to SIP as an alternative to ISDN and now with its imminent demise announced, it’s a decision many of its partners should welcome
Stephen Ashley-Brian, Convergence Product Manager at Gamma, commented: "With FTTC broadband offering more concurrent calls and better call quality, we see the sub-30 channel market as key with over a million channels waiting to be converted to SIP.
"FTTC will continue to open up this market and speed the transition as forecasts already indicate that over 1.5 million SIP channels have already been deployed, providing proof of the impact of SIP as a far more cost-effective alternative to ISDN.\"
Steve Fenner, Head of Product Development at Gamma Channel Partner Peach, added: "Being able to act as our customers’ single point of contact for both data and IP voice makes us easy to do business with, from sales and provisioning, through to in-life changes and support.
"Combined with their commercial flexibility, Gamma helps us retain differentiation in the market, attract new customers and win more deals. We look forward to taking advantage of this great incentive and our continued success as a Gamma partner.\"
With end customers themselves becoming more aware of the end of ISDN, Gamma says the opportunity to address these needs combined with the overall enthusiasm for faster internet speeds make the SIP/FTTC combination the ideal choice.
As for the SME opportunity within the channel, Gamma believes that this 12 month free FTTC promotion will provide the added commercial incentive to help their customers justify the transition now rather than wait much longer.