Computers Unlimited (CU) has legally transitioned to become a division of Exertis UK and is rebranding as Exertis Unlimited, following its acquisition by the distributor in May last year.
CU supplies a range of third party branded software, IT hardware and CE products to over 2,000 customers in the UK and continental Europe.
Gerry O'Keeffe, Exertis UK&I, MD, said: "Exertis Unlimited becomes a key business unit that complements our strategy of providing specialism and expertise right across the technology sector for a diverse set of customers."
Exertis Unlimited will continue to provide specialism in products and accessories for Apple, smart home technology, products for creative professionals and audio products.
Tony Taylor, COO of Exertis Unlimited, added: "By retaining the Unlimited name we're recognising the unique culture, values and skills that have been built over the last 30 years. It's also a strong statement to our vendors and customers that we will continue to offer the services and support that they have enjoyed, enhanced by the reach and resources of Exertis."